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How Consistent Visual Branding Filled My Shopping Cart
When I tell people that I’m a graphic designer, I’m often asked: “What does that mean? What do you actually do?” When I tell them I help entrepreneurs create and maintain visual brand consistency for...
View ArticleMy Style Guide Confession
So, I have a confession to make. As a young designer—only a few years into my bright, shiny career—I moved to Washington, D.C., to make my way in the big city. It was there that I took a job as the...
View ArticleVisual Branding Influences: How You & Your Customers Experience Your Business
Part of my job as a creator of visual branding is to hold a space for entrepreneurs to step into a bigger vision of themselves and their businesses. Time and again, I’ve witnessed how something as...
View ArticleDo You Know Your Visual Brand Style?
I was traveling with a friend and business owner a few weeks ago and, like normally happens with my entrepreneurial friends, we were talking shop. Anessa owns an art and nature sanctuary on a farm in...
View ArticleI Love When Stars Align
Last month I had the opportunity to meet a favorite author, Jen Sincero. Her debut book, “You Are a Badass,” motivated me so much that I’m still recommending it. She followed with “You Are a Badass at...
View ArticleBranding a Music Maker
One of my goals for 2019 is to do a better job sharing the work we’re creating for our clients. It’s easy to move from one project to the next without taking the time to celebrate and share. Janet Feld...
View ArticleMy 2020 In Four Acts
Well, we’ve heard everyone we know try to process, reflect or describe the past year. So many shared experiences–although, in most cases, not shared from the same room–and more time spent alone than...
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You Lucky Dog
Near the beginning of the pandemic our family began fostering dogs through our local metro animal shelter. Our first foster was a big fail and our girl Matilda (Tilly) officially joined our family on...
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Are You Feeling Cindy?
Who else grew up on a steady diet of Brady Bunch reruns? I remember sitting at the hearth with my peanut butter sandwich after school watching the Brady kids and Gilligan’s Island before being shooed...
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How to Win Your Copywriter’s Heart
If, like many of my clients, you’re using the somewhat slower pace of summer to take a look at updating and refreshing your content, you’ll want to read this. Recently a marketing copywriter reached...
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